Friday, August 28, 2009

Business Directory Development

Getting listed in a reputed business directory, under a highly relevant classification, is one of the best marketing options for your business. Though consumers search products or service on search engines, they esp. b2b buyers also use the business directory as a database to collect specific and detailed information of a business, compare products, analyze and evaluate product specifications and features.

Regular listing: Adding business is through comprehensive category structure is the main service a directory offers. Being listed a business can increase its online traffic. Major business directories can send very relevant traffic to a business.

Featured listing: Featured listing some directory also called it sponsored listing. If business is added as featured it is shown at the top of the category it is listed. The feature gives a listing opportunity to be noticed first when the category is visited. A sponsored listing will send more traffic than a basic listing.

Advertisement: Business directories also offer advertisement service like pay per click campaign, banner advertisement, news letter advertisement etc. Some directories also offer offline advertisement in their print news letter or magazine. A business can spread the word further taking advertisement service of business directories.

Market place: Many business directories also offer marketplace to buy or sell products or service. By taking part in the market place that a business directory offers a business can increase its sells.

Other features: Business directories also offer industry news, market research information, how to guide and other innovative services.

Most of the business directory offer search engine friendly listing. When a business website is added in a directory, it gets a link. The link from a business directory is one way and very much relevant. It is one of the editorial forms of link that a site can have. This type of editorial link from authority business directory helps to improve search engine ranking that will result in more traffic from search engines.

Tuesday, August 4, 2009

Data Research and Development Services

IQR is providing its research services to one of the leading directory of institutional investors in hedge funds and funds-of-hedge-funds. The system provides anyone that markets these products with an easily searchable tool, allowing subscribers to target relevant investors based on a number of criteria. The product is designed specifically for groups marketing hedge funds and funds-of-hedge-funds to the European institutional marketplace. It provides detailed information covering key contacts, asset allocations, previous investments made, current hedge fund investment plans and preferred strategies.

Research conducted by IQR collects and updates primary & secondary information via phone, email and the internet. Complemented by aggregation and normalization across other content, circulation and third-party databases, IQR builds a comprehensive reference platform for researching identified verticals.

Data research requires lots of people doing routine work with consistent levels of quality. That spells offshore. But that is only the start. You need a specialist who uses process reengineering and automation to deliver exceptional results.

In Modern world managing records or documents is a key task in every business. It requires identifying, classifying, storing, circulating and disposing of documents. Each of these activities involves multifarious, minor tasks that are often time consuming and costly. This is not such a problem in recent times though because computers and other technologies are available to make management of documents easier, cost effective and more convenient.

Generally, transfer of data into a electronic form (so that they can be stored electronically) is called data entry. The most traditional way of doing it is by typing. Now a days, data entry includes other methods e.g. scanning documents etc.

The computer programs used to track stored documents and related records is the Document Management System. Today, document Management is also being used to differentiate imaging from records management focused on capturing images and managing of records, respectively.

Document imaging is the latest technology used now a days in order to capture, store and manage documents that are scanned. Scanning of documents prove to be more beneficial, as it reduces time spent considerably for the collection of data, and it reduces the size of data files as well. As compared to the scanned images, the electronic documents stored using earlier technology like typing or computer program are prone to changes that may require tracking and security authorization.

Converting the data into document imaging is called data conversion. For an small to average-sized organization, it can be done simply with the use of a scanning machine. A high-speed scanner can do the job even faster than the typical scanners which take time to scan the documents.